CHIVAS REGAL: I RISE WE RISE

We launched Chivas Regal’s first-ever lifestyle campaign for the LATAM markets. I RISE WE RISE is the new global platform and it brings to life a series of cultural insights from each Latam market. The campaign consists of a 90” cinema, 30” TV, Social, Digital, and OOH.

CINEMA: NEW PATHS 90”

ooh

6” SOCIAL CUTDOWNS